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- New In-Game NFT Adidas Apparel Drops
New In-Game NFT Adidas Apparel Drops
PLUS: Claynosaurz joins Sui | Doodles welcomes new members beyond NFT holders.

👀 Adidas & Xociety Partner for Exclusive In-Game NFT Apparel
🚀 Claynosaurz Joins Sui, Introducing New Achievements System & NFTs
👥 Doodles to Expand Community Beyond NFT Holders With ‘New Blood Fund’

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Adidas & Xociety Partner for Exclusive In-Game NFT Apparel
Adidas has teamed up with Xociety for a limited edition NFT drop featuring Adidas-themed character skins for the Sui-based game.
XOCIETY is pleased to announce its collaboration with @adidas, introducing exclusive @altsbyadidas content into the world of XOCIETY: the flagship gaming project on @SuiNetwork
More to come very soon → adidas.xociety.io
No Free Lunch! 👇🧵
— XOCIETY (@xocietyofficial)
1:00 PM • May 6, 2025
2.6K mystery boxes, priced at $129 each, will be available starting May 16, with varying rarities of Adidas digital apparel.
Each mystery box includes Adidas-branded tops, bottoms, sneakers, authenticity certificates, and $XCS tokens representing shares in Xociety.
The collaboration follows Adidas' previous Web3 partnerships with Bored Ape Yacht Club and Doodles.
NFT apparel can be traded on marketplaces after the drop, with rare, first tier boxes offering all 8 Adidas skin sets.

Claynosaurz Joins Sui, Introducing New Achievements System & NFTs
Claynosaurz has expanded beyond Solana! It’s launching new features on the Sui blockchain while maintaining its existing Solana-based NFTs.
Claynosaurz has always been more than a collection.
We’re building an entertainment franchise—spanning storytelling, games, collectibles, and community.
Sui allows us to keep pushing the boundaries of how fans should experience brands in today’s day and age.
We believe
— Claynosaurz (@Claynosaurz)
8:43 AM • May 2, 2025
The expansion introduces an achievements system that tracks engagement across the Claynosaurz ecosystem. Achievement tokens can then be minted on Sui.
It’ll release a new NFT collection called Popkins via digital booster packs. The collection consists of 2.5K characters, rare species cards, and cosmetic items.
Claynosaurz is also planning to launch a mobile game this year featuring real-time dinosaur battles. SuiPlay0X1 support will follow.
It aims to seamlessly integrate Blockchain elements in the mobile game to ensure accessibility for players with no prior Web3 knowledge.

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Doodles to Expand Community Beyond NFT Holders With ‘New Blood Fund’
Doodles is dedicating 13% of its $DOOD token supply to the ‘New Blood Fund’ to attract new participants, regardless of whether they own an original Doodles NFT.
New Blood Fund:
our New Blood community members will receive an airdrop at TGE, no registration needed.
checker for eligible Solana communities is coming soon.
visit the FAQ to learn more ↓
dood.doodles.app/faq— doodles (@doodles)
8:16 PM • May 6, 2025
The New Blood Fund will support initiatives like creator incentives, partnerships, and potential airdrops.
Nine partner communities, including BonkBot traders and Helius stakers, will receive a share of the airdrop.
Doodles will soon also introduce a checker tool to verify eligibility for the airdrop for Solana community members.
A generous 30% of $DOOD’s total token supply will be allocated to community members.

Today's edition was written by Leah Waters