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- Ubisoft & Web3 Innovators Collaborate
Ubisoft & Web3 Innovators Collaborate
+ Adidas and Doodles’ gamified merch venture; Manchester City and OKX’s virtual escape rooms.

This Week's Low-Down:
🎮 Ubisoft, Arbitrum & Sequence Collaborate for Captain Laserhawk: The G.A.M.E
🌈 Adidas & Doodles to Debut Exclusive Gamified Merchandise Venture
👀 Manchester City x OKX Kick Start Virtual Escape Room Experience

Illuvium and Samsung Team Up to Showcase at Gamescom 2024 (NFT Plazas)
Why Web3 Gaming Needs a Steam-Like Platform for Growth (Cointelegraph)
‘Hamster Kombat’ Telegram Game Airdrop: Everything You Need to Know (Decrypt)
Mocaverse Launch Mocaland Experiences within The Sandbox (NFT Plazas)
Web3 MMO Legends of Venari Begins Open Playtest (NFT Insider)
Hong Kong Virtual Banks Eye Web3 Growth Despite Regulatory Hurdles (Cointelegraph)
How Midnight Society Moves Forward After Dr. Disrespect 'Shock'—And What's Next for Deadrop (Decrypt)
Solana Blinks Explained: Solana’s Secret Weapon (NFT Insider)
Miladycraft: The Grand Remilia Ball and 'Network Spirituality' in Minecraft (Decrypt)
Immutable to Shut Down NFT Marketplace (Cointelegraph)
Gala Music Launch New Tap-to-Earn Game Music Miner (NFT Insider)
Half of the 10 Most Valuable Companies on Earth are Making Metaverse Hardware (Cointelegraph)
Trending Collections on OpenSea:
Courtyard.io [Floor Price - 15.76 MATIC]
GOAT Gaming - Genesis GOATs [Floor Price - 0.14 ETH]
Lil Pudgys [Floor Price - 0.76 ETH]

Ubisoft, Arbitrum & Sequence Collaborate for Captain Laserhawk: The G.A.M.E
Ubisoft is expanding its Web3 footprint by collaborating with Arbitrum and Sequence to create Captain Laserhawk: the G.A.M.E.
GM #Web3 Fam 💙🧡
@Ubisoft has teamed up with @arbitrum and @0xsequence to create Captain Laserhawk: the G.A.M.E., an innovative Web3 experience driven by players.
This partnership marks a significant step in Ubisoft's Web3 journey, showcasing beloved characters from Assassin’s… x.com/i/web/status/1…
— Arbitrum Media (@ArbitrumMedia)
5:13 PM • Aug 12, 2024
Captain Laserhawk: The G.A.M.E will merge classic characters from Assassin’s Creed and Rayman with player-driven Web3 gaming.
Only 10K players will have early access via a Citizen ID (a coveted entry point into Ubisoft’s new world).
Players will be able to directly shape the game's storyline and outcomes using Web3 governance powered by Arbitrum's blockchain technology.
Ubisoft is catering to both the nostalgia of millennial gamers and driving broader adoption of Web3 engagement via Captain Laserhawk: The G.A.M.E.

Adidas & Doodles to Debut Exclusive Gamified Merchandise Venture
Adidas Originals and Doodles are launching a gamified collecting experience with limited-time packs of exclusive physical and digital merchandise.
.@adidasoriginals x Doodles Packs: the ultimate gamified collecting experience
shop & rip Packs for a chance to reveal ultra-limited physical and digital merchandise you won't find anywhere else
#LiterallyNotInTheStore 🛍️
— doodles (@doodles)
2:10 PM • Aug 12, 2024
Adidas Originals and Doodles have launched a gamified collecting experience with limited-time packs revealing exclusive physical and digital merchandise.
Each pack includes two collectibles redeemable for rare Adidas x Doodles apparel like Deysi Tracksuits and Superstar Shoes, which are limited to 200 pieces.
The campaign offers a brief window to acquire these items, and no merchandise will be available in traditional retail outlets, highlighting the venture’s exclusivity.

Manchester City x OKX Kick Start Virtual Escape Room Experience
Manchester City and OKX have kickstarted a virtual escape room, ‘Unseen City: Echoes of Blue’, open until September 5.
🔵 Welcome to Unseen City: Echoes of Blue! 🔵
Escape a virtual City and @okx escape room with the help of AI-powered City players to be in with the chance of winning amazing prizes, including hospitality tickets and experiences 🎟
Play now bit.ly/4fGFpvB🔗… x.com/i/web/status/1…— Man City Esports (@mancityesports)
10:15 AM • Aug 9, 2024
Escape room participants can win various exclusive prizes: match tickets, limited edition shirts, and a guided stadium tour by a Manchester City legend.
The virtual experience features five themed rooms (Training Room, Strategy Room, OKX Lounge, Trophy Room, and Lobby), each offering different challenges.
Fans must complete the rooms to progress, which includes interacting with AI avatars of notable Manchester City players.
Since partnering in March 2022, OKX has become Man City’s 'Official Sleeve Partner' and won their ‘Sport Sponsorship of the Year’ award.

Today's edition was written by Leah Alger